LinkedIn Social Media Strategist (WFH)

LinkedIn Social Media Strategist (WFH)

Experience: 5+ years 
Location: Work from Home/Bangalore 
CTC: 8 to 12 LPA 
Engagement model: Full time/Consulting
No of positions: 2 
Educational qualifications: MBA/Marketing
Industry: IT-ITES 
Notice Period: Immediate 

• Experience in developing, implementing, and managing LinkedIn strategy to enhance company’s online presence, drive traffic, and engage audience.
• Proficient in tracking, analyzing, and reporting on LinkedIn performance metrics, including engagement, reach, and conversion rates.
• Deep understanding of LinkedIn’s features, algorithms, and best practices to effectively reach and engage with our target market.
• Expert in using social media management tools and software.

RESPONSIBILITIES:

1. Develop and implement a comprehensive LinkedIn strategy aligned with our business goals.
2. Analyze competitor activities and market trends to inform strategy.
3. Identify and engage with industry influencers and thought leaders.
4. Create, curate, and manage high-quality, engaging content for LinkedIn, including articles, posts, and videos.
5. Foster and grow our LinkedIn community by identifying and engaging with key groups and networks.
6. Organize and participate in LinkedIn events, webinars, and live sessions to boost brand visibility.
7. Track, analyze, and report on LinkedIn performance metrics, including engagement, reach, and conversion rates.
8. Use data-driven insights to refine and improve strategies and tactics.
9. Provide regular reports to the marketing team and stakeholders.
10. Work closely with the marketing team to integrate LinkedIn efforts with overall marketing campaigns.
11. Collaborate with content creators, designers, and other stakeholders to produce compelling LinkedIn content.

QUALIFICATIONS:

1. Bachelor’s degree in marketing, Communications, or a related field.
2. Proven experience as a social media strategist, specifically with LinkedIn.
3. Strong understanding of LinkedIn’s features, tools, algorithms, and best practices.
4. Experience in B2B marketing and Knowledge of SEO and content marketing.
5. Excellent written and verbal communication skills.
6. Creative thinking and ability to generate innovative content ideas.
7. Strong analytical skills and experience with social media analytics tools.
8. Proficiency in using social media management tools and software.

AIMLEAP is an ISO 9001:2015 and ISO/IEC 27001:2013 certified global technology consulting and service provider offering Digital IT, AI-augmented Data Solutions, Automation, and Research & Analytics Services.

AIMLEAP has been recognized as ‘The Great Place to Work®’. With focus on AI and automation-first approach, our services include end-to-end IT application management, Mobile App Development, Data Management, Data Mining Services, Web Data Scraping, Self-serving BI reporting solutions, Digital Marketing, and Analytics solutions.

We started in 2012 and successfully delivered projects in IT & digital transformation, automation driven data solutions, and digital marketing for more than 750 fast-growing companies in the USA, Europe, New Zealand, Australia, Canada; and more.

– An ISO 9001:2015 and ISO/IEC 27001:2013 certified
– Served 750+ customers
– 12+ Years of industry experience
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– Global Delivery Centers in the USA, Canada, India & Australia.